Earlier this summer, the team at Beta Squad got in touch about their latest mission, as they were keen to find a survival expert who could put them through their paces in the wilderness. There was only one man for the job. Our very own John Hudson, the UK military's chief survival instructor. Over the course of 24 hours, the Beta Squad team ventured out into the wild, with John assuming the role of host, instructor and challenge setter. As well as taking a crash course in survival skills, the Beta Squad team had to rely on the loyalty of their team leader to get them safely to the finish post. Surviving in the Wilderness For 24 Hours has received over 6.3 million views so far on YouTube with lots of positive plaudits and requests for a return appearance by John. Fingers crossed it will be the first of many if the Beta Squad team are up for another challenge!
Errol Reuben Fernandes x Ffern
This Autumn, Ffern celebrated floristry as an act of romance and storytelling in a campaign spotlighting a new wave of thoughtful florists. Horticulture expert, Errol Reuben Fernandes was invited to create an arrangement from the heart and in Ffern's accompanying film, Errol shared childhood memories of his mum judging family floristry competitions in their garden. Moments that deeply shaped his love of nature and continue to influence his work today. Set in a purpose-built studio, a beautiful mix of documentary and personal portrait, the campaign captures Errol’s bouquet as an emotive expression of autumnal romance.




