This Autumn, Ffern celebrated floristry as an act of romance and storytelling in a campaign spotlighting a new wave of thoughtful florists. Horticulture expert, Errol Reuben Fernandes was invited to create an arrangement from the heart and in Ffern's accompanying film, Errol shared childhood memories of his mum judging family floristry competitions in their garden. Moments that deeply shaped his love of nature and continue to influence his work today. Set in a purpose-built studio, a beautiful mix of documentary and personal portrait, the campaign captures Errol’s bouquet as an emotive expression of autumnal romance.
Simon Akeroyd - Way To Grow launches in April
Sunday Times bestselling author and expert gardener Simon Akeroyd shares more than 100 ingenious and affordable ways to achieve quick garden wins in his brand new title, Way To Grow. From watering pots with lengths of string, using sticky tape against slugs or feeding plants with banana skins, you will never be short of novel ideas to take the hard work out of garding tasks. Simon's previous book Grow Your Groceries was one of the biggest sellers of 2025 and with over 2 million followers on social media, we can't wait to see Way to Grow building on that success. Way To Grow: Over 100 hacks for Green-fingered Greatness will be published by DK on April 9th.




