Jonathan Cantello | Talent & Projects Manager

In 2017, Wolfsong welcomed a valuable addition to the team, as Jonathan, Jo’s brother, came on board as Talent and Projects Manager. Jonathan brings a wealth of experience and expertise gained during a successful senior management career in the sport, fitness and wellbeing industry.

 

Jonathan previously held key positions at Esporta and Virgin Active, where he managed teams of over 100 employees, delivering new product launches and events, as well as implementing strategies to help drive growth and excellence.

 

One of Jonathan's primary roles at Wolfsong includes securing and overseeing public speaking engagements for established corporates, popular music festivals and respected charitable organisations. He also takes a lead role in planning events to support the launch of new TV, publishing and expedition projects.

 

Jonathan’s further responsibilities include the fostering of new partnerships with a wide variety of agencies and brands, creating new strategic collaborations with the likes of Adidas, Morrisons, Honda, Japan National Tourist Organisation, Nokia, Historic England, BMW, Natural England, Quaker, Sekonda and The Week Junior.

 

He has also successfully overseen social media campaigns for prominent brands such as Beats by Dre, Barclays, Powers Whisky, Purplebricks, Bailey, P&O Ferries, Fisherman’s Friend, DofE, Filson, Merrell, Komoot, Visit Ireland, Burts Bees, Sweaty Betty and Revolution Race.

 

Jonathan is passionate about the benefits of the great outdoors and is a keen hiker, who can regularly be found escaping London for the countryside. Jonathan is also an avid sports enthusiast, supporting his beloved Liverpool FC and San Francisco 49ers, but also playing football and basketball on a regular basis. He also has a keen interest in art and photography and is currently rekindling his love of playing the piano.